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ReGrained launches Puffs in Kroger through Fred Meyer Superstores and Ship To Home Service

ReGrained announces distribution of its savory better-for-you puffed snacks at 130+ Kroger’s Fred Meyer Superstores and online. Two of its innovative flavors will be showcased in-store: Mexican Street Corn and Aged Sharp Cheddar. All five flavors of the leading upcycled snack are available nationwide online via Kroger’s Ship to Home service.

ReGrained Puffs offer a tasty and better-for-you snacking alternative with an environmental mission. ReGrained SuperGrain+® is a proprietary ingredient crafted using USDA patented food upcycling technology developed to rescue nutritious sprouted ancient grains from the craft brewing industry, after sugar has been extracted. ReGrained SuperGrain+®  closes the loop on the remaining fiber and protein at scale as a premium ingredient, sold B2B to product developers worldwide and used in its own branded products.  

“We are thrilled to launch our upcycled snack within Kroger’s ecosystem. With Kroger’s Zero Hunger, Zero Waste mission, Fred Meyer is an ideal partner to showcase the benefits of upcycled food,” states Dan Kurzrock, CEO. “ReGrained puffs make doing better for yourself and the planet as easy as snacking.”

The ridged puffs are available in the bagged snack set as a 4-serving package.  Each robust, 39-piece serving packs in fiber and prebiotics with only 100 calories and 2.5g fat. In addition to the upcycled component, the product is made from certified non-GMO and organic ingredients.